Blog
Some free advice and tips. On us.
The most overlooked process in any growing business.
When businesses' grow, processes are often at the forefront of any business leader's mind. What can we integrate, what do we need to grow. But one core function is often overlooked, and its importance can make or break the long term strategy for any founder. Processes...
Building a Broadcaster in Central America | A start-up case study.
Altitude Consultancy has been engaged to develop an exploratory strategy for a US based group to create a start-up broadcaster in the Latin American region. Regardless of what industry you are in, there are many stories and lessons that can be taken for any start-up...
You’re missing out if you aren’t using video!
Not using video marketing? You may be severely missing out and losing potential reach with your customers. While it can be rather daunting for some, or perhaps expensive, video marketing is not going away as one of the strongest performers on all forms of digital...
Taking Advantage of the PR – The President’s Press Conference Gaff
We’ve all had a bit of a laugh at the organising of a press conference in the carpark of a Philadelphia landscaping firm as opposed to a hotel. But what do you do when this PR opportunity falls into your lap?
Hey Real Estate Agents! Your videos are bad!
Sorry! But it’s true! And it’s not just about offending the marketing purists out there. Your real estate video may be losing you a tonne of potential buyers and vendors.
The fine line – social media posts about the election!
Got a real zinger about the election? You’re walking a fine line. Tweets and social media posts about current affairs is a pretty good strategy, but it can be risky.
What is a marketing strategy?
You’ve been pretty active on social media, posting content, images, reviews – but you keep hearing blogs (like this) tell you that you need a strategy. Do you have one? If not, you really should.
When managing your own socials goes wrong!
While social media is a really powerful tool to help you, it can also backfire dramatically and give you bad press you desperately don’t need. This example explains exactly why having a social-media manager can protect you and your business.
6 top tips for growing your small business!
Run a small business? It can be hard juggling all the responsibilities. But you’re not alone. We want to help so we’ve prepared some top tips to help you grow your business.
Why we gave away free start-up digital strategies!
Over the last few weeks we’ve been offering free digital and social reviews for start-ups and small business. You may in fact be wondering why we’ve been giving away what is effectively free advice. Well, there is a method to the madness.